Black Lake Capital
A private equity company, Black Lake wanted to update their website, logo, and overall branding to be friendly and versatile for their clients and other public uses.
Who We Are, Home, and Criteria pages
The client strongly felt the logo needed to be simple and the have the lake that it was named after, but also be warmer and more inviting than their previous square shaped logo.
Company overview sales sheet, available as a downloadable PDF on their site